Everything You Need to Know About Digital Signage Hardware
Digital signage can be incredibly effective in keeping your company front and center with your customers, but before you get started, you need to ensure you have the right equipment to make it work. It’s important to know that digital signage isn’t just software; plenty of hardware pieces are involved, too. Here’s everything you need to know about digital signage hardware.
Choosing the Right Display
Digital signage solutions that have an appealing design are a necessity. This can include software and hardware, which should be chosen with the same consideration as any other business purchase. Consider the digital signage display, software, and your needs before making a final decision.
Every digital signage system requires the following components: A monitor (digital signage software), content for marketing (digital signage solution), and support staff to keep things updated.
Choosing the Right Processor
Not every processor will be suitable for your digital signage software, so when choosing the processor, make sure you’re looking for one that can run the digital signage software smoothly. Choosing a processor compatible with digital signage hardware is also essential.
Choosing the Right Interface
Your digital signage hardware choice should depend on how you want your content displayed. A powerful computer with a user-friendly operating system like Windows 10 can serve as an interface, or you can choose a piece of software to handle the task. There are many digital signage solutions, so take some time and figure out what works best for your company.
Choosing the Right Software
Many factors go into the software you need for your digital signage, but there’s no one-size-fits-all. It all depends on the size of your business, where you’re installing it and what features you need.
Choosing the Right Payment Gateway
Picking the right payment gateway is the second most important thing you can do after choosing your software. You don’t want one that complicates the checkout process, overcharges your customers, or limits what they can purchase. Generally speaking, Shopify Plus supports all significant gateways, but I recommend Stripe because it’s a simple, powerful and affordable way to accept payments with minimal overhead costs.
Choosing the Right Smart Card Reader
Picking out the right card reader compares speed, power and price points. Good readers range in size from small units that plug into a USB port on your computer to large card reading devices with wired or wireless connectivity options. The larger models work well for in-store promotional screens or kiosks but can be difficult to mount on a stand or over a door.
Choosing a Networking Device
Regarding networking devices, you should always use something that provides stability. Things like the TP-Link Archer C7 and RT-AC66U are reliable and have an extended range, making them perfect for large venues like restaurants or cafes.
Mapping your Points of Sale with iBeacon Technology
With technology constantly advancing and every piece of a store becoming more sophisticated, it was inevitable that signage would also progress. One of the most important ways is through the use of digital signage. This is accomplished by taking software and hardware and making them work. With digital signage, there are a few options available. There is LED signage, LCD signs, webcams, projections and even interactive kiosks. Depending on a company’s needs and budget, they can choose what type they would like to purchase.